How does one make good beer taste better? Simple: drink it for a good cause. This Friday Cheltenham's Bad Shepherd brewery will be providing a route for both by tapping a karma keg at its bar.
How it works is that when you order a glass of their APA, you'll not be charged for it. Instead, you simply pay what you feel like. The clincher is that all the money you choose to offer will go directly towards Motor Neuron Disease research. The more you pay, the more money for research, the more you drink, the better you feel.
Get there from about 7pm for your karmic experience.