Nail Bites Dog

November 5, 2010, by Crafty Pint

Nail Bites Dog

Proving it’s not just wacky Scots who can play the marketing game, WA’s Nail Brewing has laid claim to the title of world’s most expensive beer after selling a limited release bottle of its Antarctic Nail Ale – made with ice transported from the Antarctic – for $800. The landmark beer was number one of 30 bottles auctioned at a fundraiser for Sea Shepherd, the marine conservation society.

It has allowed brewer John Stallwood to fire a shot across the bows of BrewDog, whose 55% End of History beer – sold inside stuffed stoats and squirrels – went on sale for approximately $765 a bottle earlier this year. Brewed on a 50-litre pilot brewery at Edith Cowan University, all proceeds from the Antarctic Nail Ale go to Sea Shepherd, an organisation that seems to have found favour within Australian brewing circles after Byron Bay’s Stone & Wood held a fundraiser for them last Saturday at their brewery.

Stallwood said: “It is great to sell the most expensive bottle of beer in the world but it is all about a good cause. It is also good that a beer about saving the whales is now most expensive beer in the world rather than high alcohol beer sold in animal carcasses. I think future beers that sell for over $800 won’t just be unique but will also be for good causes."

To donate to the Sea Shepherd cause, head here.

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