As the audience for craft beer grows and competition intensifies, quality and education are more important than ever. We speak to a Brisbane brewery and Melbourne retailer finding their own ways of spreading the fresh is best message.
The "fresh is best" message is gaining traction in the beer world. But, for the vast majority of beers, keeping them cold is crucial too. As a couple of new businesses launch with cold storage and transport in mind, we look at why staying cool matters.
With so many pale ales on the market today, we split our latest tasting into two rounds. First to be put to the blind taste test was American style pales, with New World to follow before the year is out. Who did our panel put on top?
Some breweries print a best before or packaged date on the label, some put a date on the bottle, others have nothing at all. For the consumer standing in a bottleshop, how are they to know what’s new, what’s old, and what’s been kept in a warm warehouse for months?