gen z

Kobey Smith Slays Beer

When Kobey Smith started as a brewer at 7th Day, he didn't even drink craft beer. Now he brews dragonfruit hazies, has a career he's passionate about, and has ideas on how breweries can reach Gen Z drinkers.

Jett Righetti Slays Beer

At just 23, Jett Righetti has finished a brewing course at TAFE, is an assistant brewer at Happy Valley, and has his eyes set on winning awards and opening a brewery. Read on to find out how Jett Righetti Slays Beer.

Emily Usher Slays Beer

Slays Beer is a new series shining a light on younger members of the beer world: who they are, why they're in beer, how they think the industry could do better. Kickstarting our celebration of beer's next gen is Emily Usher from Deeds.

Craft Beer's Next Generation

Is craft beer becoming cringe or cheugy? Listen to many senior figures and you could easily draw the conclusion Gen Z poses an existential threat but is the industry really engaging with Zoomers? We chatted to craft beer's next generation.