Bright Tank’s zeitgeist dabbling continues to see the urban brewery move further away from owner Matt Moore’s beloved saisons. Here the East Perth operation have partnered with the brew on premise, craft home brew team Brew U. With commercial brewing aspirations themselves, Snob Bait’s concept was built around an old school lime ice cream in honour of the ascendant amateur John Stocky’s birthday, while the name is a pithy play on – and at – a WA based beer group. As Matt says, laughing: “I think you’d gotta show them some respect but also take the piss, and this is that sort hype beer.”
Opaque safety orange and not at all smoothie-esque in the glass, Snob Bait leads with orange and vanilla aromas before lime becomes more pronounced on the first sip. The combination of adjuncts has also created an implied cinnamon spice and slight woody edge to the otherwise ice cream-inspired proceedings.
Snob Bait’s milkshake mouthfeel leans more towards NEIPA than lactose-dripping dairy juice, adding to the whole affair’s decidedly curious bent, one which is as ripe for online commentary as it is celebratory birthday drinks.
Published June 15, 2019 2019-06-15 00:00:00