Working with beer is a dream job: free-flowing deliciousness, fun people and cool places. But alcohol is also a poison and working long or odd hours and being surrounded by beer poses challenges too.
Close to 100 brewing companies have licensed the IBA's independence seal since its launch in May. We contacted the US Brewers Association, whose campaign inspired it, to find out how they are driving the message in the States.
Borrowing from pop culture is one way in which many breweries have fun with their beers and branding. But is there a danger of overstepping the mark? And what are the consequences for anyone that does?
Last month, we returned to the topic of ownership. Then, we sought the views of people predominantly operating in the independent sector. Here, we follow up with the views of those who own or work for formerly independent beer brands that are now part of larger businesses.
If ownership of a product is important to you as a buyer, choosing from a fridge of beers has never been trickier, particularly if you're shopping at one of the country's two major retailers. Here, following recent of acquisitions, we look at who owns some of the country's beer brands.
The "fresh is best" message is gaining traction in the beer world. But, for the vast majority of beers, keeping them cold is crucial too. As a couple of new businesses launch with cold storage and transport in mind, we look at why staying cool matters.
Typically, it's overtly sexist labels or crude marketing that brings the beer world's relationship with women into the spotlight. But, as Marie Claire Jarratt finds, there's a more permanent and insidious form of sexism affecting women every day.
As the craft beer industry continues to expand at a rate of knots, it's experiencing growing pains. Among them is a shortage of experienced brewers, an issue that can prove costly, time-consuming and, potentially, dangerous.
With the marketplace becoming ever busier, cans on the rise and breweries rebranding seemingly every week, it's time to revisit the issue of branding. Over two days, our trio of WA writers examine one of the great challenges facing brewers.
The official line is that craft beer is a resoundingly good thing. And that working in the industry means you're the luckiest person alive. Yet what happens when someone's goodwill or eagerness to be part of it is exploited beyond all reasonable limits?