BREW By Moo Brew: Tassie Lager

Moo Brew

Published January 21, 2021

Having launched in 2005, Moo Brew are not just pioneers of Tasmania’s craft beer industry but have been making beer for longer than many on the mainland too. Having a history doesn’t mean you can rest on your laurels, however, and in 2021 a desire to innovate and do things a bit differently saw the brewery create a sibling brand to the wider Moo range.

BREW by Moo Brew (try saying that ten times fast), is a sub-brand that’s probably best understood when you see the tagline of “Don’t Overthink It”. In other words, the lineup is all about easy-drinking or sessionable beers, and what better way is there to launch a series like that than with a humble lager? Tassie Lager is clean, lean, has the softest touch of noble hops aroma, and is mildly bitter. In other words, it's intended as a fridge-filler – heck, the blue can might even remind you of another fridge-filling beer from Tassie's south...

Will Ziebell

Moo Brew

76a Cove Hill Road Bridgewater
TAS 7030

(03) 6263 7773